Studio 21 is now Surface. Same team, same care, new name. Read why

Get recommended by AI

More people now ask ChatGPT, Gemini and Perplexity who to call. We help make sure the answer includes your business.

See the results
David presenting a dashboard on a laptop
Included
Part of every SEO plan, at no extra cost
3 tools
Tracked across ChatGPT, Gemini and Perplexity
Monthly
Reports with a personal video walkthrough
★★★★★ Trusted by businesses across Australia.
( Why AI search matters )

People ask AI for recommendations now. Instead of scrolling a page of links, more people ask an AI tool for a straight answer. The best accountant nearby. A builder they can trust. Those tools name a handful of businesses. Getting onto that shortlist is called GEO, or generative engine optimisation, and it builds on good SEO.

★★★★★
"I can't speak highly enough of them and would recommend them to any growing business."
Cameron BrayDirector, The Superyacht People
( How we do it )

How we get AI tools talking about you.

( 01 )

Visibility check

We see how often AI tools mention you today, and who they name instead.

( 02 )

Clear facts about you

Who you are, what you do and where you work, said the same way everywhere AI tools learn from.

( 03 )

Content AI can use

Pages laid out so AI tools can find clear answers and quote them.

( 04 )

Trust signals

Reviews, mentions and links that show AI tools you're a safe recommendation.

( 05 )

Monthly tracking

We track your mentions across ChatGPT, Gemini and Perplexity, and report on them each month.

Already doing SEO? Good.

GEO builds on the same foundations. Strong rankings, clear pages and good reviews all help. GEO adds the extra work AI tools respond to, and it's part of every SEO plan we run.

Why local businesses can get ahead here.

AI tools lean on clear, trusted facts: your reviews, your Google Business Profile and what other sites say about you. Plenty of businesses haven't done this work yet, so there's room to get in early.

Clear tracking, every month.

AI tools change often, so we check and adjust every month. You'll see where you're mentioned, where you're not, and what we're doing about it. AI tools write their own answers, so nobody can promise a mention. What we promise is the work, and an honest view of where you stand.

Proof it works.

All stories
Three small gumboots in sage, terracotta and black on a pale timber floor

2,500% organic growth

A childcare enrolment platform

A kindergarten management software platform operating across Victoria and New South Wales had scattered, thin content with low organic visibility. A content-led SEO campaign rebuilt their presence - 96 of 112 tracked non-branded terms now rank on page one.

96/112
Non-branded keywords on page 1
77/112
Non-branded keywords in top 3
Organic SEOCRO
Read the story
A tan leather armchair and a fiddle-leaf fig in a sunlit white room

+2,600% non-branded ranking growth

A counselling and coaching practice

A new Rapid Transformational Therapy brand needed to build organic visibility across three markets - Melbourne, Dubai, and Singapore - from a standing start with zero domain authority. Consistent execution over 30 months delivered 2,600% ranking growth, with 36 of 57 tracked terms moving from zero to page one.

36/57
Non-branded keywords on page 1
13/57
Non-branded keywords in top 3
Organic SEOCRO
Read the story

5-star reviews on Google and Trustpilot.

Don't take our word for it.

★★★★★
"I would have no hesitation in recommending David."
Tania GrayDirector, EnrolNow
★★★★★
"I would highly recommend their services!"
Matt BurrellDirector, Assure Cloud Consulting
★★★★★
"I would highly recommend them to any business who is looking to improve their online profile and reach more customers."
Bernie WalkerDirector, BWC Safety
★★★★★
"I can't recommend them highly enough, great results and a great company to work (and have a coffee!) with."
Ben SoutterConnected Car Solutions
★★★★★
"Their communication is excellent and very prompt. I really feel like they genuinely care about helping me and my business."
Jacinta BishopFounder, Salt Living
★★★★★
"I have recommended the team to a number of other businesses and I continue to be impressed by the work delivered."
Chris GrayDirector, Agnes Health
★★★★★
"Since launching the new site our bounce rates have dropped off, and our customers are having a much better shopping experience online."
Mizanur ChowdhuryWeb Manager, Springfree
★★★★★
"Their experience, quick response times, and extensive knowledge make them a standout professional."
Jacqueline LatimerMedusa Healthcare

All reviews

AI search, answered.

It overlaps with SEO, but AI tools choose answers differently from a list of links. They favour clear facts, trusted mentions and content that answers questions directly. That takes extra work on top of SEO.

No. Google still sends most search traffic, and AI tools lean on many of the same signals. The two work together.

We regularly ask ChatGPT, Gemini and Perplexity the questions your customers ask, and record when you're named. Our own platform logs it month to month.

Google's AI Overviews reach the most people, because they sit on top of normal Google results. ChatGPT, Gemini and Perplexity matter too, and we track those three every month.

Usually not. We rework the pages that matter most so the answers are clear and easy to quote.

No. AI search is part of every SEO plan.

Some of it, yes. Keep your details the same everywhere and ask happy customers for reviews. The tracking and page work is where we help most.

Curious what AI says about you?

Get a free 10-minute video review of your site and search presence. David will show you where you stand in search today, and what to fix first.

Get in touch

Dara Rymarz shaking hands with a client